From Madison Advisors’ Industry Defining Print Suppression Market Study, by Kemal Carr; found on DocumentMedia.com
http://documentmedia.com/ME2/dirmod.asp?sid=&nm=Articles+%26+Archives&type=Publishing&mod=Publications::Article&mid=8F3A7027421841978F18BE895F87F791&tier=4&id=2E1BF301C56C4454AFEA260F895DAB59
Madison Advisors surveyed 27 Fortune 500 firms to understand their print suppression strategies. While the majority of firms surveyed identified print suppression as a focus area, they lack the ownership of a C-level executive. Only 14% of them answered that a Chief was looking at e-delivery and printing less. In those large companies, 63% responded that they had budgeted specifically to paperless or e-delivery initiatives.
"Organizations need fully developed stategies with executive support, metrics for measuring success and the right practices in place" to shift to paperless communications. Without them, "customers ofter revert back to paper once the initial thrust has passed."
Even if your company has not made it into Fortune's big list, what are your plans? Do you have the tools in place to enhance, electrify, and e-warehouse your customer and internal communications?
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